Daily Brief

Freeform’s Rebrand Lives Up to Its New Name
On the eve of its upfront presentation, Freeform showcases its new look, new shows to advertisers.
Take Five: ‘Elementary’ Creator and Executive Producer Rob Doherty
Doherty describes his vision of Sherlock Holmes, his lack of binge-ing and his superhero inspirations.
Universal’s LATAM Campaign for ‘Shades of Blue’ is All in the Eye of the Beholder
Corrupt cop series, starring Jennifer Lopez, debuts across Latin America on Thursday, April 7.
Loyalkaspar Turns Design Powers Toward Children’s Storytelling
Launches iPad app "Anna & Argyle."
PromaxBDA Names Lisa Gregorian Jury Chair for 2016 Promotion, Marketing, Design North America Awards
L.A. and N.Y. juries, comprised of leaders from across the entertainment industry, also set.
Starz Launches Long-Rumored Standalone Streaming Service
The subscription app won’t require an internet connection to watch shows, and positions the network as a major player outside the pay TV model.
How ‘American Idol’ Changed Pop Culture
As the series comes to a close, here’s a look at its influence over the last 15 years, and if it will reemerge in some evolved format in the future.
What Are the Ways Brands Have Failed to Market to Millennials?
Even the scent of inauthenticity is a turn-off to young adults.
Guest Column: Why Everyone Needs a Mentor
But it's important to find the right mentor for you.

Hot Spots

DIRECTIONS TO SUBMIT:

Email the link to a live and public YouTube or Vimeo video as well as the title of the spot to our editorial team at dailybrief@promaxbda.org

Please include relevant information with your submission, including the show's premiere date, any special design techniques used in the making of the spot, and whether this is part of an overall rebrand strategy. The more information, the better.

Please also include any appropriate credit information, including client, agency, production company or director. We will make every effort to include credit information where appropriate.

HOT SPOTS FAQ:

WHAT DO I NEED IN ORDER TO SUBMIT?

  • Link to a public and live YouTube or Vimeo video
  • Name of the spot
  • Important information for the spot
  • Credits

WHAT TYPE OF WORK CAN I SUBMIT?

Any current media marketing promotion or design video content made for broadcast on-air or online. This includes work promoting media including television, digital, radio, etc., across the spectrum of entertainment, news, sports and so on. We also accept special projects and show opens and branding/rebranding packages for consideration. We do not accept company reels. Ideally, we run campaigns in line with when they premiere on air or online so the sooner we can receive materials, the better.

If possible, please make your spot available to all countries and regions so all PromaxBDA members can see your work. If the spot has any non-English dialogue or voiceover, please include English subtitles where possible.

HOW OFTEN CAN I SUBMIT?

You can submit as many spots for consideration as often as you'd like, but our policy is to run work that began its original run within the last few weeks, and we try not to run work from the same company more than twice a month.

WHEN WILL MY SUBMISSION BE FEATURED?

Unfortunately, due to the high volume of submissions received, not all spots will be featured in PromaxBDA's Daily Brief or on Brief. Most spots that are chosen by the editors are featured within 2-3 weeks of their submission date. We cannot guarantee if or when your submission will run.

WILL I BE NOTIFIED IF MY SUBMISSION IS GOING TO RUN?

We do not notify companies before running their work, so if you have any concerns about a spot airing on certain date, please contact the editorial team at dailybrief@promaxbda.org.

WHO DO I CONTACT IF I HAVE QUESTIONS?

Please email all questions to dailybrief@promaxbda.org.