VP, Marketing and Creative, Disney XD, Disney Channels Worldwide
Jill Hotchkiss is an award winning expert in youth marketing, with over two decades of experience in marketing to adults, tweens and kids. She is the go-to executive for building brands and growing consumer fanaticism. Within her current role as Vice President, Marketing and Creative for Disney XD, she is responsible for setting the network’s brand vision and serves as the branding lens for all marketing. Her duties include oversight and strategic planning, creative development and implementation of all on-air and off-air creative. Jill also oversees all promotion production and interstitials for the channel.
She is proud to have begun her show business career at Rockefeller Center walking the halls of NBC as a Page. She graduated into the NBC family as an on-air producer for a wide variety of key news programs including "The Today Show," and "NBC Nightly News."
Leaving her native New York for the West Coast, she joined the WB Network and became the on-air brand builder for many of the network’s core series: "7th Heaven," "Gilmore Girls," "Smallville," "Felicity" and "Everwood."
She joined the Disney/ABC Television Group in 2003 as Executive Creative Director, working on a variety of branded kids platforms. From 2009-12, Hotchkiss was Vice President/Creative Director for Disney XD, where she was the strategic architect for the Disney XD brand.
In 2012, as an expert in youth marketing and approaches in global marketing strategy she partnered with Disney Television in Japan to develop the look and feel for a new Japanese broadcast satellite channel, Dlife.
Among numerous industry accolades, Hotchkiss' campaigns have received PromaxBDA Gold and Silver Awards as well as CTAM/Mark awards.
Born in Brooklyn, New York, Hotchkiss has a Bachelor of Arts in Communication from University of Massachusetts in Amherst, Massachusetts. She is a member of the Academy of Television Arts and Sciences, PromaxBDA, and the Writer's Guild of America, East. Hotchkiss resides in Los Angeles with her husband and two daughters.