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STEPH SEBBAG ELECTED CO-CHAIR OF PROMAXBDA BOARD

Founder of LA-based creative agency and production company joins broadcast marketing executive Scot Chastain as co-chair of the global trade association

Los Angeles – January 23, 2018 —PromaxBDA, the global trade association of the entertainment marketing and design industry, announced today that Steph Sebbag, founder of LA-based creative agency bpg and production company Rebel Films, has been elected co-chair of the PromaxBDA Board of Directors, effective immediately.

Sebbag, who previously served as vice chair, assumes his position alongside current board chair Scot Chastain, executive vice president, affiliate marketing and development at the NBC Television Network.

"Steph is not only a dynamic businessman and founder of a global creative agency, but he is also a fearless creative who consistently challenges the status quo,” Chastain said. “He has dedicated his career to celebrating creative genius – the principle which has guided PromaxBDA for more than 60 years and I look forward to leading the amazing Board of Directors side by side with him.”

Added Steve Kazanjian, president and CEO of PromaxBDA: "I’m excited that Steph is joining Scot as co-chair, and look forward to continuing our work together to celebrate and serve the outstanding marketers and creatives who make up the global membership of PromaxBDA.”

As co-chairs, Chastain and Sebbag will continue to lead the board of directors, the governing body that guides the strategic direction and long-term planning of the organization. PromaxBDA represents more than 10,000 companies and individuals working at the world’s leading media brands, marketing and creative agencies, and content providers.

"PromaxBDA has inspired generations of creatives and marketers as they built the most powerful brands in pop culture,” Sebbag said. "I am thrilled to have a new opportunity to give back to this dynamic and forward-thinking organization of top media professionals at such a crucial time in the evolution of our industry.”

Sebbag founded bpg in 2005, and the agency’s client roster now includes top entertainment brands such as Netflix, Universal Studios, Warner Bros., NBC, HBO, and Hulu.

Under his leadership, bpg has won hundreds of industry awards, including the Graphis, Mobius, Golden Trailer, and Key Art Awards. Sebbag’s team has been named Agency of the Year four times at the PromaxBDA Awards.

He is also the founder and owner of LA-based Rebel Films, a commercial production company that represents directors for commercials, and he is an award-winning director himself.

For further information please contact:
Max Follmer, PromaxBDA
310.789.1545 (office) | 312.883.2775 (mobile)
max@promaxbda.org

About PromaxBDA
PromaxBDA is the global member association for the entertainment marketing and design industry. PromaxBDA represents more than 10,000 companies and individuals working at the world’s leading media brands, marketing and creative agencies, and content providers. Since 1956, PromaxBDA members have created the most relevant brands in pop culture, introduced generations of audiences to powerful entertainment content, and inspired passionate fandom

 

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