Velocity Showcases ‘All Girls Garage’ Integrated Spot with Toyota

by Cate Lecuyer  |  09.13.2016

Production company Arsenal Film & Creative created an integrated brand spot for Velocity and Toyota to promote the series All Girls Garage that taps into the expertise of three women working at an automotive shop.

The promo, which aired August 28, features show star Cristy Lee driving along a wide open road in a Toyota Platinum Tundra.

“Ever since I was a little girl, I defied convention, created my own path, and at times taking the road less traveled,” Lee says. “It may not always be easy, but it’s always an adventure. With a little grit and determination, you can go anywhere.”

CREDITS:

Client: Velocity

Production Company: The Arsenal Film & Creative, Inc.

Executive Producer: Dax Kimbrough

Producer: Jose Nunez

Creative Director: Patricia Tong

Asst Prod. Supervisor: Adam Gould

Director: Steven Faulkner Moyer

DP: Steven Faulkner Moyer

1st AC: Taylor Miller

Assistant Director: Darren Carlson

Editor: Michael Kardis

Production Design: Markos Keyto

Photographer: Jason Elias

VFX : DBL

Colorist: Taylor Miller

Location: Willow Springs Raceway, Rosamond, CA

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