Univision’s ‘El Gordo y La Flaca’ Promises to be Bigger Than Ever

by Brief Staff  |  09.26.2016

Univision’s latest promo for El Gordo y La Flaca promises audiences its fall season will feature more scandals, gossip and entertainment than ever before.

To fulfill this promise, the spot jokes that they’ll have to use clones of the show’s hosts to provide “double the humor, and triple the entertainment.”

“No celebrity is safe,” promises Lili Estefan in the promo.

RELATED: HOT SPOT: It’s Boys vs. Girls on Univision’s ‘La Banda’


CREDITS:

The Univision Agency

Senior Manager, Creative Services/Lead Creative: Luis Cortina

Producer: Felipe Silva

Copywriters: Felipe Silva/Luis Cortina

Editor: Damián Fernández

Special Visual Effects Editing/Music Design: Damián Fernández

Special Collaboration: Peter Barreda, Adriana Lodolo, Gastón Cardinale, Carlos
Quiñones.

Art Director: César Sakay

Senior Designer: Bárbara Sablón

Manager, Creative Services: Andres Baez

VP, Creative Services: Carlos Collazo

SVP, Creative Services: Joni Fernández

← Back

New from Daily Brief

Líderes en Marketing para TV integran digital y lineal para atrapar a la audiencia en Latinoamérica
Campañas multiplataforma construidas al unísono desde el comienzo.
Take Five: Troika’s Kasumi Mihori
Creative director talks about the importance of authenticity, passion and creativity in building a personal brand.
Latin American TV Marketers Integrate Digital with Linear to Fully Engage Viewers
Multiplatform campaigns built together from ground up.
HOT SPOT: Fox's '24: Legacy'
"There's a situation at CTU."
The CW’s 2017 Midseason Sizzle
Network teases a litany of premieres including “Arrow,” “Supernatural” and the sexy reboot of the "Archie" comics “Riverdale.”
NFL Ratings: Packers/Cowboys Classic Posts Record Numbers in Divisional Round
The game drew 48.5 million average viewers, making it the most-viewed TV program since Super Bowl 50.
Feb 24
Creative Entrepreneurs
Mar 13
PromaxBDA Europe Conference 2017
Mar 14
PromaxBDA Europe Awards 2017
Apr 27
PromaxGAMES: The Summit 2017
Apr 27
PromaxGAMES Awards 2017
Jun 5
The Conference 2017
Superstudio Advertisement FOX Advertisement