Oxygen released a comedic teaser for its upcoming unscripted mob-themed series Unprotected, set to premiere April 11.
In the 30-second promo, the Cantarellas—headed by reputed New York crime boss, Richard Cantarella and his family—roll into their Scottsdale, Ariz.-based gated community after leaving a witness protection program in New York. They receive a fearful welcome from their new neighbors as they drive to their new home in an ominous-looking black truck.
Shooting (no pun intended) took place in the family’s actual neighborhood, while the concept for the spot was developed in–house and brought to life by director Jean.
VP Creative & Brand Design, Oxygen & Sprout: Nancy Mazzei
Head of Production, Oxygen and Bravo: Thomas Bayer
Creative Director, Promos: Yanik Archer
Creative Director, Graphics: Kaori Sohma
Supervising Producer: Gisela Aydin
Sr. Writer/Producer: Sharita Petersen
Production Manager, Oxygen: Kate Johnson, Heather Bacci
Production Company: Framework
Editor: Greg Boas
Mixer: Jon Dickson