Oxygen’s ‘Unprotected’ Puts a Hit Out On One Gated Community

by Devon Thomas  |  02.21.2017

Oxygen released a comedic teaser for its upcoming unscripted mob-themed series Unprotected, set to premiere April 11.

In the 30-second promo, the Cantarellas—headed by reputed New York crime boss, Richard Cantarella and his family—roll into their Scottsdale, Ariz.-based gated community after leaving a witness protection program in New York. They receive a fearful welcome from their new neighbors as they drive to their new home in an ominous-looking black truck.

Shooting (no pun intended) took place in the family’s actual neighborhood, while the concept for the spot was developed in–house and brought to life by director Jean.

Network: Oxygen

VP Creative & Brand Design, Oxygen & Sprout: Nancy Mazzei

Head of Production, Oxygen and Bravo: Thomas Bayer

Creative Director, Promos: Yanik Archer

Creative Director, Graphics: Kaori Sohma

Supervising Producer: Gisela Aydin

Sr. Writer/Producer: Sharita Petersen

Production Manager, Oxygen: Kate Johnson, Heather Bacci

Production Company: Framework

Director: Jean

Editor: Greg Boas

Mixer: Jon Dickson

Tags:   Unprotected Oxygen
← Back

New from Daily Brief

‘American Ripper’ Explores Identity of Jack the Ripper
Great-great grandson of American serial killer H.H. Holmes presents evidence that his relative was London’s infamous murderer in new History series.
Netflix Reveals ‘Santa Clarita Diet’ Renewal
Ready for seconds?
Promo Mojo: FX's 'Fargo' Leads Week With 107.5 Ad Impressions
ID's investigation of the Casey Anthony murder case comes in second.
NBCSN Concludes Women's History Month With 'Tomboy'
Multi-platform documentary aired throughout March and premieres on NBC Sports Network on Thursday night.
HOT SPOT: TNT Highlights What's Coming This Summer
And we can't decide which we want more: the pie or the nails.
Discovery Turns Its Focus to Digital
“As we continue to pivot from a company that is about channels to a company that is about IP, we have to figure out how to create IP that can be on every single mobile device,”says CEO David Zaslav.
Apr 27
PromaxGAMES: The Summit 2017
Apr 27
PromaxGAMES Awards 2017
Jun 5
The Conference 2017
Jun 8
PromaxBDA Promotion, Marketing and Design North America Awards 2017
Jun 8
PromaxBDA Promotion, Marketing and Design Global Excellence Awards 2017
Jun 19
Station Summit 2017
Superestudio Advertisement Gamespot Advertisement